AI Marketer Lead
Five guided specialist workflows · One marketing plan

Take an idea from rough sketch to launch — without losing the thread.

AI Marketer Lead walks you through five specialist zones — product, brand, production, distribution, promotion — with AI assisting the strategy work and you making the calls. Today they are guided workflows that share project context.

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The five specialist workflows

▶ Start here
Project Setup

Start here. Upload what you already have — logo, brand guide, pitch deck, product photos — and I'll read them, fill in the basics, and show you what's known vs. missing across all four areas before routing you to the right agent.

Project setup
Zone 1
Product

Identify what you're selling, who you're selling to, and whether the demand is really there. 11 stages anchored in JTBD, STP, and Porter's Five Forces.

13 stages
Zone 2
Brand

Build a coherent brand identity: name, values, personality, voice, color, typography, logo direction, and visual style. 9 stages, with palette swatches generated inline.

9 stages
Zone 3
ProductionCraft

Decide how you'll actually make and move the product: in-house vs OEM, suppliers, MOQs, QC, packaging, warehousing, fulfillment, unit economics.

8 stages
Zone 4
DistributionCraft

Choose where you'll sell — DTC, marketplaces, retail, wholesale, B2B — and how to operate each channel without crushing your margin.

8 stages
Zone 5
Marketing

Work out your marketing step by step — objective, research, diagnosis, strategy and a campaign plan — then content and promotion once you approve the plan.

Guided flow
Zone 6
CustomerCraft

6 stages